With over 50,000 apps for the iPhone and a growing number of apps for the Android platform, Google is seizing the opportunity to implement AdSense, currently in beta, for mobile applications on both platforms. According to the Google Blog:

AdSense for Mobile Applications allows developers to earn revenue by displaying text and image ads in their iPhone and Android applications. For our beta launch, we’ve created a site where developers can learn more about the AdSense for Mobile Applications program, see answers to frequently asked questions and sign up to participate in our beta. Advertisers can also learn about the benefits of advertising in mobile applications.

Many people aren’t a big fan of dealing with ads when surfing the ‘net or running an app, but if done discretely, it’s not too distracting, particularly if the app is free in the first place and support for that free app can come in the form of AdSense revenue for the developer. When next you see an AdSense add in your favorite Android or iPhone app, think twice before dismissing it. By clicking on the ad, you are also supporting the developer of your favorite app. What do you think about AdSense in your apps?

Source: Google Blog